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Account Based Marketing Manager

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Account Based Marketing Manager

  • Location

    New York

  • Sector:

    AI

  • Job type:

    Permanent

  • Salary:

    c$125,000 + Benefits

  • Contact:

    Philip Waller

  • Contact email:

    cv@1pgr.com

  • Job ref:

    02113181-1PGRPW

  • Published:

    29 days ago

  • Duration:

    Permanent

  • Expiry date:

    2022-12-02

Account-Based Marketing Manager / or Director - up to $125K

About the role: 

- Strategize and execute a data-driven ABM strategy to achieve sales goals 
- Develop and deploy multi-channel ABM campaigns, including crafting strategy, aligning internal teams, and project managing execution 
- Apply an experimentation mindset to ABM campaigns to test, learn and optimize 
- Develop ICP (Ideal Customer Profile) and Key Accounts Lists, in collaboration with Sales and Marketing leaders 
- Deliver account research and analysis to drive ABM strategies 
- Provide ongoing reporting, campaign insights and pacing toward goal to stakeholders 
- Partner with regional Marketing, Sales, and Business Development teams to build integrated campaign motions and ensure strong marketing and sales alignment 

About you: 

- Must have experience using ABM tools, with Demand base experience necessary 
- 5-7 years demonstrable experience in B2B digital marketing Location: London or NY-based Standard aspects: 
- Confident communicator who is comfortable advising/educating stakeholders about marketing best practices. 
- A friendly attitude and team player 
- Excellent organisational, written and oral communication skills 
- Thrive in a fast paced, iterative, deadline driven environment 
- Attention to detail and ability to be self-directed 
- Strong collaboration and interpersonal skills 

New York Offices